How to Win Over Supporters with Product Quality and Authenticity [Derma Nature Cosmetics Maker, Part 2]
Together with wadiz
People Making Waves
Game-Changer, DermaNature Cosmetics
What is a Game Changer?
It refers to people who are making waves in partnership with wadiz.
Game Changer features the heartfelt stories of makers.
Interview Highlights!
Derma Nature Cosmetics has conducted approximately 75 funding campaigns and achieved a cumulative funding total of 2.2 billion won!
Director Park Eun-hee says that thanks to wadiz, a steadfast partner, she was able to overcome the barriers of low brand recognition and insufficient seed capital.
Although she wasn’t a “hundred-million-won” funding maker from the start, she gained expertise through trial and error,
and says that by continuously researching and analyzing fields beyond the beauty category, they were able to achieve great results.
Another tip is that they utilized wadiz’s pricing plans tailored to their situation and, with the help of a project manager, were able to take advantage of various benefits, which led to positive results.
He reportedly does not engage in external marketing but instead makes appropriate use of wadiz’s internal advertising products. Aggressively running targeted ads, display ads, and push notifications
is also cited as one of their key strategies.
However, they emphasize that the most important thing is to carefully craft their Story and make every effort to respond to supporters’ inquiries as quickly as possible.
No matter how good the product is, it’s hard to expect satisfactory results without a compelling Story, and
They craft their story based on tips gained from wadiz’s educational programs and lectures, and after writing it, they step back and review it from a supporter’s perspective.
Check out the video below for more great tips!
▶ How to Start a wadiz Project
📌 Benefits for makers! How to launch your project while participating in a curated campaign
👀 Check out wadiz Academy on Instagram
Derma Nature Cosmetics’ Retinoid Serum is also available on the wadiz Store >> View the Retinoid Serum
Want to learn more about Derma Nature Cosmetics? >> Learn More About Derma Nature Cosmetics