[Why They Succeed] From Frozen Sweet Potatoes to Protein Chocolate! Why Food Brands Succeed on wadiz
From chocolate, sweet potatoes, and soft-boiled eggs to Hanwoo beef!
You mean these foods are generating sales in the hundreds of millions on wadiz?
Yes, on wadiz, from fresh foods to imported foods,
are consistently emerging on Wadiz.
Today, I’ll share four reasons why food products do so well on wadiz!
Reason #1: Fresh food won’t work? Actually, it does!
It’s easy to assume that fresh food is a challenge because funding takes time to process and ship,
on wadiz, this can actually be a strength.
By sourcing limited-harvest produce and shipping directly from the farm after the funding ends, you can provide highly fresh Rewards,
and by transparently showcasing the origin and distribution process in your Story,
which builds greater trust than supermarket products.
The agricultural corporation On Dream Food, a Wadiz maker, delivered frozen roasted sweet potatoes while maintaining their freshness, achieving a cumulative sales figure of 500 million won with a satisfaction rating of 5 out of 5, and
while the maker “Freebon International” achieved 200 million won in sales through projects like locally sourced salad greens and Himalayan salt soft-boiled eggs.
Geumbit Hanwoo maker also raised over 100 million won in funding with Hanwoo beef raised on their own farm.
Fresh foods, which were once seen as a “risk,”
has now become a strategy for driving sales through exclusivity and trust.
➡️ Ondream Food Agricultural Corporation’s Frozen Roasted Sweet Potato Project
Reason #2 for Success: Imported Foods—Even the Waiting Time Generates Revenue
Importing food from overseas requires a long lead time.
It can take 45–60 days for products from Europe and more than two weeks from the U.S. to arrive in Korea.
On wadiz, you can turn this waiting time into “revenue time.”
This is because funding is possible even before the products are available.
Macro Trade opens a funding campaign and gathers supporters while the products are in transit,
and begins shipping as soon as customs clearance is complete.
and has achieved cumulative sales of over 500 million won in a short period through 55 projects, including Kikkoman Soy Sauce and Langnese Honey.
The consumer data gathered during this process
is being used to plan future imports and product development.
➡️ Macro Trade’s Kikoman Soy Sauce Project
Reason #3 for Success: Not a one-time event, but the starting point of distribution
Food makers don’t stop after a single funding campaign.
They incorporate supporters’ honest reviews and feedback into their next funding projects, steadily building a fan base.
Inspired by requests for a strawberry flavor, the maker behind LaraSweet continued to run multiple funding rounds,
and the Crun-Tin maker launched matcha funding in response to constant comments about new products.
wadiz is becoming
a sustainable distribution platform—not just a “one-time sale” destination.
➡️ LaraSweetLow-Sugar Strawberry Ice Cream Project
Reason #4 for its success: A testing ground for food trends—from experimenting with new trends to global expansion!
The food market is fast-paced, and major retailers find it difficult to immediately reflect these changes.
But on wadiz, you can immediately experiment with new flavors, recipes, and food cultures through funding.
“Vuer” introduced overseas desserts that were unfamiliar in Korea and built a fan base through funding, and
while “Onepadi Bagel Seasoning” targeted the tastes of the MZ generation, leading to viral social media buzz and repeat purchase inquiries.
In this way, wadiz serves as
a stage to test and validate new trends, and
and has now become a platform that allows them to expand that stage to the entire world.
Through wadiz’s global service, it’s now possible to introduce K-food to overseas markets,
or introduce trendy international foods to the domestic market.
In other words, wadiz is evolving from a “place to test trends” to a “place to expand trends.”
➡️ Vuer Dubai Chocolate Project
From fresh produce to imported foods and K-food!
Discover the potential of your food brand on wadiz right now.
wadiz will be the starting point for new food trends.
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