[Funding Recipe] The Importance of a Premium Strategy, as Demonstrated by Grape Hotel
The third week of November 2025
Travel
🍳Recipe for Success: We highlighted the unique value to present a compelling reason to travel.
- Project Name: Exclusive wadiz Reveal with Additional Perks | The Pinnacle of Premium Hotels: Jeju Podo Hotel
- Number of Supporters: 223
- Funding Amount: 149.77 million won
- Funding Rate: 29,954%
*This project was successfully completed on November 14, 2025
🧂Ingredients for Success
- This is the Jeju Podo Hotel accommodation voucher project, which has raised a cumulative total of over 400 million won across four projects.
- Leveraging the exclusivity of having only 26 rooms and promoting a premium strategy centered on an experience reserved for a select few, the project raised over 100 million won in the early stages.
📝Key Recipe
- The storytelling focused not on the accommodation vouchers themselves, but on the opportunity to privately enjoy the beautiful scenery and architecture.
- We conveyed the architect’s design intent to portray the accommodation as a work of art in its own right.
- We highlighted that this project was a “special opportunity that’s hard to come by” by featuring real reviews from people who expressed how difficult it was to secure a reservation.
➡️ If you want to infuse your project with a story, go beyond the product or service itself and create a point of differentiation by telling the story of the value it embodies.
🙋 A Word from the wadiz Team
The reason Grape Hotel was able to generate sales in the hundreds of millions of won for each project was that it presented a clear reason why this trip was a must.
The credibility of being a premium hotel launched directly by a major travel agency, combined with the rarity of the luxury experience, served as powerful differentiators. If you have a solid value proposition, you can definitely succeed on wadiz.
🍳Travel – Check out these other successful projects!
- Project Name: [2025 Summer Peak Season] Exclusive to Sono Pet Club & Resort! No More Worries About This Summer’s Vacation
- Supporters: 427
- Amount Raised: 133,026,000 won
- Funding Rate: 26,605%
*This project was successfully completed on July 21, 2025
- Project Name: [Eight Seasons] The Luxury Glamping + Infinity Pool That’s Taking Social Media by Storm—Starting in the 100,000 won range
- Supporters: 361
- Amount Raised: 70,060,000 won
- Funding Rate: 14,013%
*Figures tallied as of 1:00 PM on July 6, 2025, prior to the project’s conclusion
- Project Name: [Global 2.6 Billion] 3-Tier Expandable Luggage | Travel Light, Return with Plenty
- Number of Supporters: 316
- Amount Raised: 67,150,000 won
- Funding Rate: 13,431%
*This project was successfully completed on September 21, 2025
📈 How to Carefully Plan Your Year-End Sales
December is a time when demand for gift items peaks more than ever, as people prepare for the end of the year and the New Year. Regardless of your category, any maker who doesn’t want to miss out on this buzz can become the star of an Advent calendar.
Simply apply to participate and launch this project between December 1 and December 31 to have your product featured on the wadiz homepage as a year-end and New Year’s gift—so apply now!