[Special Event] Call for Makers to Participate in the "Happy New BEAUTY" Special Event
🌟 The <Happy New BEAUTY> promotion is
an exclusive event designed to cheer beauty brands as they embark on a fresh start in the new year.
Introduce your first beauty project of 2026 to beauty supporters looking for something new!
The projects featured in the wadiz <RISING Beauty> special exhibition held in early 2025
continued to receive steady support throughout the year, with encore sales and pre-orders following their participation in the showcase.
This <Happy New BEAUTY> showcase continues that tradition and will serve as the first major event of the 2026 beauty market.
Targeting beauty enthusiasts who are passionate supporters of all things new,
we are recruiting makers to propose new beauty projects in collaboration with wadiz.
Apply for the “Happy New BEAUTY” campaign →
🗓️ Schedule
- Application Deadline: Through Monday, January 5, 2026
* You will not be able to apply for the event after this period, so please be sure to apply before the deadline. - Recommended Submission Date: Friday, December 26
- What is the Recommended Submission Date? This schedule is designed to ensure a pre-launching soon marketing period of approximately 15 days, allowing you to fully promote your project.
It refers to the recommended project submission datethat aligns the launch of the feature page with your project launch as closely as possible, allowing you to maximize coupon and exposure benefits.
- What is the Recommended Submission Date? This schedule is designed to ensure a pre-launching soon marketing period of approximately 15 days, allowing you to fully promote your project.
- Submission Deadline: Thursday, January 8, 2026
- Schedule Setup Deadline: January 14 (Wed)
- Campaign Period: Thursday, January 15 – Wednesday, January 28
* You must launch your project within this period.
* You are free to set your own dates for launching soon and for the end of the project.
📝 Eligibility Requirements
- All beauty-related projects are eligible to participate
- Projects that can be launched during the event period (Jan. 15–Jan. 28)
👀 Success Stories from wadiz Beauty Campaigns
- The projects listed below are examples of projects that maximized exposure and boosted sales through the 2025 <RISING BEAUTY> campaign.
- What kind of project will lead the beauty market in 2026?
💫 Benefits of Participation
1. wadizOfficial Emblem Benefit
Projects participating in the <HAPPY New BEAUTY> campaign that meet the selection criteria will be awarded the “wadiz Official Emblem”—a first for a category-specific campaign.
This emblem is a digital asset through which wadizofficially certifies achievements in a specific category,
and you can freely use it not only on your project detail page but also on external channels such as your company’s social media and advertising materials.
- Makers who want to take their project’s credibility to the next level
- Makers in need of a flagship achievement to pave the way for follow-up projects, pre-orders, and sales on their own online stores
- Makers who want to actively leverage their success on wadiz as an external marketing asset
The emblem is available ina total of 18 categories.
Bonus points are awarded for projects runningsimultaneously as global campaigns, and we also provide an English-language emblem specifically for global projects that can be used to target international supporters.
2. Additional Quick Menu Exposure Benefit When Running a Product Trial
If you participate in the <HAPPY New BEAUTY> campaign and run a product trial before your project launches, you’ll receive the benefit of additional exposure in the quick menu at the top of the wadiz homepage.
We especially recommend this to makers who
- Makers who are new brands or preparing for their first launch on wadiz
- Makers preparing projects where the “experience”—such as the formulation, efficacy, and feel of the Rewards—is key
- Makers who want to gauge initial interest to increase the likelihood of a successful funding campaign
Learn more about events that attract supporter interest →
3. wadiz-Sponsored 100% Supporters’ Coupons
- Issuance/Usage Period: Thursday, January 15, 2025 – Wednesday, January 28, 2025
- Eligibility: Projects participating in the special campaign
- Terms of Use: Coupons cannot be used in combination / Valid on all devices
4. Free Marketing Support
※ Marketing support for the campaign is provided for the campaign as a whole, not for individual projects.
※ Benefits such as app push notifications, social media posts, and KakaoTalk push notifications are provided following a separate selection process.
✅ How to Participate
STEP 1. Apply to Participate in the Campaign
Please click the button below to submit your application!
Applications cannot be accepted after the deadline, so please be sure to submit yours within the specified period.
Application Deadline: Through Monday, January 5, 2026
Apply for the Happy New BEAUTY Event →
STEP 2. Enter Your Project Number (KakaoTalk)
You will receive a KakaoTalk message within 3 business days after submitting your application.
- Issuer: wadiz for Business
- Recipient: The maker’s mobile phone number listed on the application form
Please enter the project number for your campaign application in the form provided in the KakaoTalk message.
Please note: You must enter a project number for a new project, not one that is currently in progress or has already ended.
STEP 3. Check the Selection Results
All you need to do is prepare your project according to the schedule—that’s it!
We’ll send you helpful guides and tips tailored to your project’s stage via ✉ email or text message.
Be sure to check them out so you can prepare more quickly and easily!
🌏 Expand globally with just one click!
With just one project, reach audiences both domestically and internationally! All you need to do is set up international shipping to expand globally.
Learn More About International Shipping Settings
[Important Notes]
- Regardless of this campaign application, if the project submission fails to meet the requirements or is missing required documents, the launch of the funding or pre-order campaign may be rejected.
- Failure to comply with the participation requirements and the campaign process may result in the cancellation of your selection for the campaign.
- If a project does not align with the campaign concept, your selection for the campaign may be revoked.
[Important Notes on Promotional Benefits]
- The campaign concept, benefits, or schedule are subject to change due to internal circumstances.
- We will not provide separate notifications regarding the results of campaign advertising or exposure.
- Marketing benefits provided upon participation are offered on a collection basis.
- Paid advertising products are available for purchase only to makers participating in the special event.
- The benefits you receive may vary depending on when your project launches.
ℹ️ Do you have any questions about this special event?
💬 Ask AI Agent WAi, the maker’s growth partner
✉️ Send an email to help.maker@wadiz.kr로